Digital (Facebook) Marketing specialist with Arabic
DIGITAL (FACEBOOK) MARKETING AND ONLINE ADVERTISING SPECIALIST WITH ARABIC AND ENGLISH with 2 years working experience on the relevant position.
We're looking for a senior-level Facebook Ads specialist to drive our Facebook advertising strategy, implementation and reporting in ARABIC AND ENGLISH.
You will manage the daily product advertising and performance marketing needs of our company. You will work closely with the rest of the marketing, creative, and data science teams to drive success and scale in our Facebook advertising efforts. The ideal person for this role is someone who is creative, data-driven and detail-oriented, and can collaborate well as part of a larger multi-functional team.
What You'll Do
Work with creative and marketing teams to generate advertising assets including video, graphics, ad copy, and landing pages
Traffic ad campaigns and build in ad serving platforms (fb ads manager and power editor)
Conduct product tests in ads to understand which products to sell best and can scale
Monitor and analyze advertising trends, make campaign optimizations
Stay current with industry best practices and technologies
Dives into account analytics, using Facebook and proprietary systems, to understand trends across advanced metrics for campaign, ad set, and ad performance
Sees through the data and analyzes it precisely to find appropriate conclusions, must be vigilant and like challenging problems
Applies statistical methods creatively to measure effects of budget adjustments, audience resonance, and content performance
Identifies trends and patterns in the data, and strategically implements optimization methods to maximize ROAS
Translates complex analytical work into plain English and Arabic and makes recommendations, essentially, turns data into information, information into insight, and insight into judicious business recommendations
Actively test and analyze audiences, advertising creative, multimedia, site pages, landing pages and placement to drive results in line with business goals and objectives
https://www.jobs.bg/job/4595901